
May 2015 53
On Sunday April, the Sunday
Times, which had set the ball rolling the
previous week with “State memo slams
IBRC Siteserv deal’ led now with “Share
trades spike before Siteserv deal”,
reporting a potentially incendiary
“sharp rise” in shares traded in the
days before IBRC received bids for the
company.
“State should probe AIB and Nama
write-offs”, the Sunday Business Post
blared across eight columns in a twin-
deck headline, reporting Mike
Aynsley’s call to widen the inquiry into
debt write-offs beyond Siteserv and
IBRC, part of an extended interview
they carried with the enraged former
IBRC boss. The Post also revealed “big
business names” who benefited from
debt writedowns from the former Anglo
bank, including Denis O’Brien, TV,
and Sean Quinn’s family.
The Irish Times doesn’t publish on
Sundays, but the previous day’s Week-
end Edition was still demurely on the
shelves as the Sundays paraded their
biases. It led with “IBRC declined to
appoint senior civil servant to board,
says Dukes”.
Only the Sunday Independent failed
to lead with the story, preferring to go
with promised pay rises for public
sector workers based on briefings from
unnamed “senior cabinet sources” and
a “senior minister” in the lead-up to the
Spring Statement. Siteserv did make the
Independent’s front page, but below the
fold, in a somewhat tangential story
headlined “Revealed: Dukes wanted to
oust Noonan’s man in IBRC”.
Between the covers, the Irish Times
and Sunday Independent each devoted
a full page to the story, while the
Sunday Business Post spread its Ayns-
ley interview over two pages. In a
column dealing with the latest opinion
poll results, Pat Rabbitte wondered if
the Siteserv story might have contrib-
uted to the government’s declining
numbers. The Sunday Independent
inside followed the theme of its front-
page story, concentrating on the rift
between IBRC and the Department of
Finance. The Irish Times also has a
opinion column on the subject (two if
you include Stephen Collins’ article,
which really centred on the Oireachtas
banking inquiry). The Sunday Times
carried a full page of coverage on page
, and another on the Dukes story. The
Sunday Times capped off its coverage
with an editorial drawing a line back to
the Moriarty tribunal, framing the
story pointedly around the long-term
relationship between Denis O’Brien and
Fine Gael, and the need for care from
the Taoiseach.
There is a maxim in politics, coined
by British Labour party director of
communications Alastair Campbell,
that “no minister can survive beyond a
two-week feeding frenzy in the press”.
Two of the three Sunday broadsheets
– the Sunday Times and Sunday Busi-
ness Post – led with Siteserv related
stories for the second week on May.
The Sunday Times’ “Noonan kept in
dark about Siteserv deal” again seemed
particularly toxic to IBRC and its indul-
gence of O’Brien.
The Sunday Independent opted for
the Lenihan family’s ongoing efforts to
protect Brian Lenihan’s reputation.
Maeve Sheehan had another Siteserv
story on page , though it was double-
edged with a sense that the pursuit of
the Siteserv issue was prejudicing the
possibility of IBRC getting a deal with
the Quinn family, even though that
might perhaps be in the public interest.
The article also drew attention to the
added conflict for KPMG , the account-
ancy firm appointed to review all major
IBRC discounted sales including Site-
serv, by virtue of KPMG having been
paid €, fees by Siteserv after it
was liquidated.
The business section, even firebrand
TD Shane Ross whom radio comedian
Oliver Callan has been ridiculing for his
long-standing awareness of where his
bread is buttered, again failed to
advance the scandal, though it did print
a self-justifying interview with Alan
Dukes, who downplayed it and feels he
is being made a scapegoat.
The inquiry ensures this issue will
run. It is fortunate for Noonan that it is
not a minister who is the object of this
particular feeding frenzy. Some organs
appear more fired up by Siteserv than
others. It will be interesting to hear how
RTÉ, which was really very slow off the
mark on the issue, and the Business
Post, state their agendas in defending
imminent proceedings from O’Brien
who claims there is no public interest in
publishing private details of his bank-
ing arrangements with IBRC.
Faced with accumulating antago-
nism, it may be fortunate for Mr O’Brien
that the newspaper group he owns but
does not control seems protective of
him. •
The
Sindo
business
section, even
firebrand TD
Shane Ross
whom radio
comedian
Oliver Callan
has been
ridiculing
for his long-
standing
awareness
of where
his bread
is buttered,
again failed to
advance the
scandal
“