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Oprah No
Before she declined febrile suggestions that she run the US presidency on the grounds that she does not “have the DNA for it” Oprah Winfrey, the nation’s mother was attracting a great deal of serious political and media attention. Ireland has tried its hand at Dana, Gay Byrne and Sean Gallagher and may see some future with Miriam O’Callaghan. But Oprah is the ne plus ultra of celebrity in the land that invented it. Her tough-minded speech at the Golden Globes highlighted her potential as erasure of fellow television personality, President Trump who ironically had joked, innocent decades ago, that Oprah would be his “first choice” for vice president if, counterfactually as it could only be, he ever became President. Now it is said, in our uninnocent time, that the possibility of a Winfrey campaign could unite a divided nation. “I want her to run for president”,the ever wholesome, ever progressive Meryl Streep told The Washington Post just after the Globes. “I don’t think she had any intention [of declaring]. But now she doesn’t have a choice. It was a barnburner. She runs a major company. She could lead the country. Instead of leading the country down”. Bill Kristol, doyen of respectable mad neoconservatism and the original promoter of Sarah Palin, tweeted “Oprah. #ImWithHer…Understands Middle America better than Elizabeth Warren. Less touchy-feely than Joe Biden, more pleasant than Andrew Cuomo, more charismatic than John Hickenlooper”, he declared, almost incontrovertibly. Not a good start, it all derives from a joke. Golden Globes host Seth Meyers mentioned his 2011 White House correspondents’ dinner gig, where he had plausibly joshed that Donald Trump wasn’t qualified for the presidency. “Some have said that night convinced him to run. So, if that’s true, I just want to say: Oprah, you will never be president! You do not have what it takes. And Hanks! Where’s Hanks? You will never be vice president. You are too mean and unrelatable. Now we just wait and see”. Winfrey tittered. But an hour later, she gripped the luvvies and their world with a roustabout call to action. “I want all the girls watching here and now to know that a new day is on the horizon”. Winfrey’s longtime partner, Stedman Graham who would know, later told the Los Angeles Times that “it’s up to the people. She would absolutely do it”. And when the Los Angeles Times told Winfrey herself that “the Internet is saying Oprah for president in 2020”, Winfrey responded. “I’m just glad I got through the speech! I thought a lot about it. I wanted this to be a meaningful moment”. But would she consider a 2020 presidential run? “Okaay!” she reportedly responded souciantly. It was the okay that launched a thousand opinion pieces, a thousand and one. “Yes, we can! Am I the only one who had that feeling? It feels like Oprah 2020”, gushed ‘The Daily Show’s Trevor Noah. It has been typical. It wasn’t an accident. In a March 2017 interview, Bloomberg TV’s David Rubenstein had asked Winfrey about her 2020 plans. And, doggone, she has 2020 plans. “I never considered the question even a possibility,” she said decorously, before adding, “I just thought, ‘Oh … oh?’”. Let’s be clear in the interests of good governance, this was “Oh…oh?” not “Oh Oh!”. Rubenstein then pointed out unhelpfully that “it’s clear you don’t need government experience to be elected president of the United States”. “That’s what I thought”, Winfrey said ruminatingly. “I thought, ‘Oh gee, I don’t have the experience, I don’t know enough’. And now I’m thinking, ‘Oh’”. But this inchoate inarticulacy is also arrogant. Republican consultant Ana Navarro explicates this perspective: “Are we really asking ourselves whether a political neophyte, billionaire, media-savvy TV star can become president? America answered that already. I don’t know how much she knows about foreign policy or some domestic policy issues. But hell, it’s not like she’d be running against Churchill. She’d be running against Trump”. But if you could have Churchill you’d take him without a sidewards glance (actually you mightn’t rush to choose Churchill but that’s not really the point here). There is an elementary flaw in the logic. What would we do if Oprah ran and then someone less celebrated but more ideological, and with a lifetime commitment to appropriate policy ran? What would we do if Bernie Sanders ran again, buoyed by a resurgent radical wing of the Democrat Party? Serious progressives would feel they’d let themselves down with the shiny diversion. Trump doesn’t have the seriousness of purpose to be President but nor does Winfrey. Trump being exposed the way he has been – as wrong, dangerous, life-and-welfare threatening, mad – doesn’t mean billionaire Oprah is qualified to take on the job of the world’s most powerful politician. In reality the Trump circus shows that celebrity and alleged acumen aren’t enough. The main difference between Trump and Winfrey is that he is sociopathic and she is comprehensively empathetic. But who said empathy was the key qualification for the Presidency? It is political judgement. And Oprah’s is totally untested. For example there is no evidence she is willing to do anything that might risk making her unpopular, ‘unempathetic’. Empathy is her essence and her selling point. Republican strategist Rick Wilson, an antiTrump diehard, put it succinctly: “Arguably Donald Trump is the most famous man in the world. Maybe you can only beat a celebrity with another celebrity”. Perhaps the best way to political office is to appeal with music, art, chat-showery, and then collect votes. But surely this demeans the intrinsic value of some of these media. Not everybody awaits beyond all else their first blast of fame viewing it as a vehicle to wealth and power. Integrity is about how one deals with the task in hand, not how one manipulates one’s way to bigger or better tasks, and rewards. Indeed it’s not so long ago that John McCain’s most effective attack ad against the insurgent Barack Obama was called “Celebrity” which